SPEAKING TOPICS / 01
AI in real business: from experiments to useful outcomes
How to choose a first use case, build a sensible adoption path and put processes, data and people before a growing list of tools.
The audience’s challenge
There are plenty of tools, but no clear answer to what the company should actually implement. Experiments multiply while their connection to business needs remains uncertain.
What we will explore
- Choose a process with an accountable owner and a measurable outcome.
- Distinguish ordinary automation from tasks that benefit from a language model.
- Prepare the data and operating rules before a pilot.
- Involve staff and maintain quality control.
- Evaluate impact alongside review and maintenance costs.
What the audience takes away
A practical pilot brief: the task, baseline, quality criteria, accountable owner and conditions for continuing.
GROUNDED IN PRACTICE
EverglowA Moscow laser hair removal studio network. A real service business where technology meets sales, client care and the everyday work of a team.
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