Service business · operations
Everglow
A Moscow laser hair removal studio network. A real service business where technology meets sales, client care and the everyday work of a team.
My role
Co-owner
The problem
Connect sales, communication, service delivery and network management. Make operational information useful for decisions and reduce dependence on disconnected spreadsheets.
The approach
- Start with the needs of staff and clients.
- Understand a process before selecting automation tools.
- Develop internal management tools around the network’s needs.
- Evaluate AI in the context of service, accountability and data quality.
Areas of work
01Client communications and sales
02Marketing and enquiry handling
03Operational management
04Moving from disconnected spreadsheets to an internal system
05Practical AI adoption
Current state
Operating business. The first studio opened in 2019. Automation and internal management tools are being developed.
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